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Privacy Policy

FULL PRIVACY NOTICE: APPLICABLE TO CLIENTS OF GRUPO PUEBLO BONITO

Effective date: May 25, 2018

In compliance with the Federal Law of Personal Data Protection in Possession of Private Persons, its Regulations and the Privacy Notice Guidelines, and with the EU’s General Data Protection Regulation (GDPR), we hereby inform you of the following:

RESPONSIBLE FOR THE USE OF PERSONAL DATA

BLAZKI, S.A. DE C.V. and its affiliate and/or subsidiary companies, hereinafter, GRUPO PUEBLO BONITO (or "us", "we", or "our"), with domicile at Avenida Ernesto Coppel Campaña S/N, Zona Nuevo Mazatlán, C.P. 82100, Mazatlán, Sinaloa, Mexico, operates the pueblobonito.com website (or the "Service"). GRUPO PUEBLO BONITO is responsible for the treatment of your personal data, the use and protection thereof, pursuant to this Privacy Notice.

This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data.

We use your data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this policy.

DEFINITIONS

Personal Data
Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).

Usage Data
Usage Data is data collected automatically either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

Cookies
Cookies are small pieces of data stored on a User’s device.

Data Controller
Data Controller means a person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal data are, or are to be processed.

For the purpose of this Privacy Policy, we are a Data Controller of your data.

Data Processor (or Service Providers)
Data Processor (or Service Provider) means any person (other than an employee of the Data Controller) who processes the data on behalf of the Data Controller.

We may use the services of various Service Providers in order to process your data more effectively.

Data Subject
Data Subject is any living individual who is the subject of Personal Data.

User
The User is the individual using our Service. The User corresponds to the Data Subject, who is the subject of Personal Data.

INFORMATION COLLECTION AND USE

We collect several different types of information for various purposes to provide and improve our Service to you.

Purposes for the Treatment of Personal Data
The personal data in possession of GRUPO PUEBLO BONITO with respect to its clients will be used for the following purposes which are necessary for the existence, maintenance and compliance of any legal relationship between GRUPO PUEBLO BONITO and its clients (hereinafter referred to, individually, as an owner):

  • Rendering of booking and lodging services, as well as to process, update, modify and cancel the services through any means of communication: telephone, internet, electronically or in person.
  • Rendering of restaurant services and meal packages.
  • Rendering of banquet services.
  • Rendering of organization of events services.
  • Rendering of touristic and commercial services.
  • Rendering of SPA services and for prevention purposes in case any client has a special health condition, which must be informed to GRUPO PUEBLO BONITO. In these cases, sensitive personal data may be requested so as to analyze if the client is under any physical or medical treatment that may restrict his/her participation in any treatment of the SPA and/or special care when rendering other type of services.
  • Improve or satisfy the needs of the clients and the services provided.
  • Perform direct or online bookings and apply the necessary charges for the corresponding rendering of services and any other charge that is required pursuant to the purposes established herein.
  • Send e-mails or make telephone conferences in order to confirm the data related to the bookings that were made, to receive offers or request identity documents of the client or the owner of the credit card, if necessary.
  • Manage memberships, including the processing of data for invoicing purposes, management of accounts, prepare the history of transactions; apply discounts and perform the clarifications and investigations that are required.
  • Make charges, collections, refunds or reimbursements.
  • Inform the aspects related to memberships and possible benefits.
  • Comply with the obligations related to the foregoing services.
  • Maintain adequate communication with the clients.

The use of the personal data will be limited to the compliance of the purposes set forth in this Privacy Notice and to different purposes that are compatible to those established herein, without requiring to obtain again the consent of the owner and subject to the limitations set forth in the applicable legal provisions.

Additional Purposes That Do Not Imply A Legal Relationship and That Are Not Required For The Rendering Of The Services  
Additionally, the personal data of the clients may be used for the following purposes that are not necessary for any legal relationship between GRUPO PUEBLO BONITO and its clients, but allows and facilitates us to provide better assistance:

  • Inform on new services, products or events related to the abovementioned services, including advertising newsletters, surveys and changes sending.

Forms for Obtaining Personal Data
For the purposes established in this Privacy Notice, GRUPO PUEBLO BONITO may obtain the personal data of any client by several forms:

  1. When the information is directly provided by the client.
  2. When the client visits the web sites of GRUPO PUEBLO BONITO.
  3. When the client uses the services offered by GRUPO PUEBLO BONITO
  4. When we obtain information through means different to those abovementioned and is permitted by the applicable legal provisions.

TYPES OF DATA COLLECTED

Personal and Sensitive Data
While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). Personally identifiable information may include, but is not limited to: first and last name, domicile, zip code, city, country, e-mail, cookies and usage data, telephone number, nationality, age, date of birth, marital status, Population Code (CURP), family data, Federal Taxpayers´ Registry (RFC) or tax identification number, personal references, profession, occupation, education, as well as financial and property data, such as credit history, credit or debit cards, including the name of the holder, card number, date of expiration and security code, and consequently GRUPO PUEBLO BONITO will be responsible of the treatment of the financial and property data of the holder.

We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send.

In addition to the personal data mentioned in the paragraph above, for the purposes set forth in this Privacy Notice, GRUPO PUEBLO BONITO may obtain and treat sensitive data for the rendering of the SPA services and for prevention purposes in the event that any client presents a special health condition that the owner must or desires to inform to GRUPO PUEBLO BONITO.

Such sensitive data includes racial or ethnic origin, current or future health condition (pregnancy, high or low blood pressure, claustrophobia, presence of any metallic piece in the body, pacemaker usage, diabetes, cancer or any other disease, allergies, recent surgery and type thereof, blood type), genetics, religious, philosophical and moral beliefs, and sexual preferences.

GRUPO PUEBLO BONITO obliges to treat the personal and sensitive data with strict security and confidentiality.

Usage Data
We may also collect information how the Service is accessed and used ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Tracking Cookies Data
We use cookies and similar tracking technologies to track the activity on our Service and hold certain information.

Cookies are files with small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our Service.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Examples of Cookies we use:

  • Session Cookies. We use Session Cookies to operate our Service.
  • Preference Cookies. We use Preference Cookies to remember your preferences and various settings.
  • Security Cookies. We use Security Cookies for security purposes.

Retention of Data
GRUPO PUEBLO BONITO
will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

GRUPO PUEBLO BONITO will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer time periods.

Transfer of Personal Data
GRUPO PUEBLO BONITO may transfer the personal data in its possession to companies that pertain to the same corporate group.

In addition, GRUPO PUEBLO BONITO may transfer the personal data to third parties subcontracted or related to the rendering of the services, for marketing purposes or for market studies inside or outside the country, and in some cases, we may provide information to credit card companies or bank institutions in order to perform clarifications regarding undue charges or charges improperly applied deriving from the rendering of the services and the activities of the GRUPO PUEBLO BONITO.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to aforementioned transfer.

GRUPO PUEBLO BONITO will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy. Third parties will assume the same obligations as GRUPO PUEBLO BONITO, and therefore the treatment of the personal data will be performed pursuant to this Privacy Notice. 

Disclosure of Data

Disclosure for Law Enforcement
Under certain circumstances, GRUPO PUEBLO BONITO may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Legal Requirements
GRUPO PUEBLO BONITO
may disclose your Personal Data in the good faith belief that such action is necessary to:

  • To comply with a legal obligation
  • To protect and defend the rights or property of GRUPO PUEBLO BONITO
  • To prevent or investigate possible wrongdoing in connection with the Service
  • To protect the personal safety of users of the Service or the public
  • To protect against legal liability

Your Rights
GRUPO PUEBLO BONITO
aims to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.

Whenever made possible, you can update your Personal Data directly within your account settings section. If you are unable to change your Personal Data, please contact us to make the required changes (see “Means to Exercise Arco Rights (Access, Rectification, Cancellation and Opposition” section).

If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please contact us (see “Means to Revoke Consent” section).

In certain circumstances, you have the right:

  • To access and receive a copy of the Personal Data we hold about you
  • To rectify any Personal Data held about you that is inaccurate
  • To request the deletion of Personal Data held about you

You have the right to data portability for the information you provide to GRUPO PUEBLO BONITO. You can request to obtain a copy of your Personal Data in a commonly used electronic format so that you can manage and move it.

Please note that we may ask you to verify your identity before responding to such requests.

Means to Exercise Arco Rights (Access, Rectification, Cancellation and Opposition)
In order to get access the personal data that GRUPO PUEBLO BONITO possesses, as well as to rectify such data if they are inexact or incomplete, or to cancel or oppose to the treatment thereof for certain purposes, please submit a request in writing by e-mail addressed to our Personal Data Department to privacy@pueblobonito.com.mx or a notification in writing to Blazki, S.A. de C.V. with domicile at Av. Ernesto Coppel Campaña S/N, Zona Nuevo Mazatlán, C.P. 82100, Mazatlán, Sinaloa, Mexico, addressed to the Personal Data Department, Monday to Friday from 9:00 am to 6:00 pm, containing the following information:

  • Name of the owner
  • Domicile of the owner or e-mail so as to send the response to the request
  • Documents that prove the identity or authority so as to represent the owner with respect to the request
  • Description of the personal data with respect to which any ARCO right is intended to be exercised
  • Any other element that allows the localization of the personal data and processing of the request

If the request does not satisfy any of the abovementioned requirements, the Personal Data Department may require the owner or his/her legal representative within 5 days of reception of the request to submit the necessary elements or documents so as to process the request. The client will have 10 days to fulfill the requirement, otherwise the relevant request will be considered as not submitted.

The response to the request via e-mail will be made within a term of 20 days after its reception and will be effective within a term of 15 days after the communication of the response.

Means to Revoke Consent
At any time the consent granted to GRUPO PUEBLO BONITO to treat your personal data may be revoked by sending a request in writing by e-mail addressed to the Personal Data Department privacy@pueblobonito.com.mx or a notification in writing to Blazki, S.A. de C.V. with domicile at Av. Ernesto Coppel Campaña S/N, Zona Nuevo Mazatlán, C.P. 82100, Mazatlán, Sinaloa, Mexico, addressed to the Personal Data Department, Monday to Friday from 9:00 am to 6:00 pm, clearly detailing the personal data with respect to which the client revokes his/her consent.

For effects of the above, the procedure and terms set forth in the section titled MEANS TO EXERCISE ARCO RIGHTS (ACCESS, RECTIFICATION, CANCELLATION AND OPPOSITION) will be applicable.

Limitation of Use and Disclosure of Personal Data
At any time the client may express his/her refusal to the treatment for the purposes that do not create a legal relation or that are not necessary for the rendering of the service, limit the use and disclosure of personal data or revoke the consent granted for the treatment of personal data, by means of a request in writing that must be submitted to the Personal Data Department to the following address: Av. Ernesto Coppel Campaña S/N, Zona Nuevo Mazatlán C.P. 82100 Mazatlán, Sinaloa, Mexico, from 9 am to 6 pm Monday through Friday or to the e-mail privacy@pueblobonito.com.mx

Such request must contain at least the following: (i) Name of the Owner of the Personal Data; (ii) E-mail to receive notifications; (iii) Documents that prove the identity or authority so as to represent the owner with respect to the request; (iv) Clear and precise description of the personal data with respect to which it is intended to exercise the right and the relevant right. (v) Any other element or document that facilitates the localization of the personal data. If the request does not satisfy any of the mentioned requirements, the Personal Data Department may request within 5 days after reception of the request to provide the necessary elements or documents so as to process the same. The client will have 10 days so as to fulfill the requirement, otherwise the request will be considered as not submitted.

The maximum period of time to respond will be 20 days as of the date of reception of the request so as to communicate the determination adopted and, if the request complies with the relevant requirements, such determination will be effective 15 days after the issuance of the response. In order to protect the confidentiality, GRUPO PUEBLO BONITO will send the response to the e-mail provided and will keep the response available for the petitioner at the domicile abovementioned.

Service Providers
We may employ third party companies and individuals to facilitate our Service ("Service Providers"), to provide the Service on our behalf, to perform Service-related services or to assist us in analyzing how our Service is used.

These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Analytics
We may use third-party Service Providers to monitor and analyze the use of our Service.

Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.

You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.

For more information on the privacy practices of Google, please visit the Google Privacy Terms web page: http://www.google.com/intl/en/policies/privacy/

Electronic Means, Cookies and Web Beacons
If the client uses electronic means, cookies may be generated to provide a better service.

The cookies are small portions of information that are sent by the website to your browser. The cookies are stored in the hard drive of your computer and are used to determine your preferences when you connect to the services of our sites, as well as to track determined behaviors or activities performed by the client in our sites. 

On the other hand, the web beacons are images inserted in a website or e-mail, which may be used to monitor the behavior of a visitor, as well as to store information of the IP address of the user, time of interaction in such site and the type of browser used.

Please be informed that we use cookies and web beacons in order to obtain personal information of the client, such as the following:

  • Type of browser and operating system
  • The websites you visit
  • The links you follow
  • The IP address
  • The site visited before our site

Such cookies and other technologies may be disabled. The “help” button that is located in the toolbar of the majority of browsers will indicate how to avoid accepting new cookies, how the browser can notify you when you receive a new cookie or how to disable all of the cookies. You can also click here in order to obtain assistance.

The use of any of the websites of GRUPO PUEBLO BONITO implies that you have read, understood and expressly accepted this Privacy Notice in all of its terms, including, as the case may be, any sensitive, property or financial data that GRUPO PUEBLO BONITO may obtain as a consequence of the use of the mentioned websites. In the event that you desire to express your refusal to any treatment of your personal data regarding the additional purposes described in this Privacy Notice, as well as the transfer of thereof, please follow the procedure referred to in the section titled “Means to Revoke the Consent” of this Privacy Notice.

Behavioral Remarketing
GRUPO PUEBLO BONITO
uses remarketing services to advertise on third party websites to you after you visited our Service. We and our third-party vendors use cookies to inform, optimize and serve ads based on your past visits to our Service.

Google AdWords
Google AdWords remarketing service is provided by Google Inc. You can opt-out of Google Analytics for Display Advertising and customize the Google Display Network ads by visiting the Google Ads Settings page: http://www.google.com/settings/ads

Google also recommends installing the Google Analytics Opt-out Browser Add-on - https://tools.google.com/dlpage/gaoptout - for your web browser. Google Analytics Opt-out Browser Add-on provides visitors with the ability to prevent their data from being collected and used by Google Analytics.

For more information on the privacy practices of Google, please visit the Google Privacy Terms web page: http://www.google.com/intl/en/policies/privacy/

Facebook
Facebook remarketing service is provided by Facebook Inc. You can learn more about interest-based advertising from Facebook by visiting this page: https://www.facebook.com/help/164968693837950.

To opt-out from Facebook's interest-based ads follow these instructions from Facebook: https://www.facebook.com/help/568137493302217.

Facebook adheres to the Self-Regulatory Principles for Online Behavioral Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA http://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe http://www.youronlinechoices.eu/, or opt-out using your mobile device settings.

For more information on the privacy practices of Facebook, please visit Facebook's Data Policy: https://www.facebook.com/privacy/explanation.

Links to Other Sites
Our Service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.

Children's Privacy
Our Service does not address anyone under the age of 13 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your Children has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Notification of Changes to the Privacy Notice
We reserve the right to perform at any time modifications or updates to this Privacy Notice in order to comply with the legal, judicial criteria, internal policies, new requirements of the rendering of services of GRUPO PUEBLO BONITO or any other cause. In such cases, the modifications will be available at the website www.pueblobonito.com and/or www.pueblobonito.com.mx, in the “Privacy Notice” section.

We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the "effective date" at the top of this Privacy Policy. However, you are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

With respect to the cases or services not informed directly or personally, the client will have a term of five days to express his/her refusal regarding the treatment of his/her personal data for purposes different to those that are necessary and that may create a legal relation among the client and GRUPO PUEBLO BONITO.

Security Measures
GRUPO PUEBLO BONITO acknowledges the value of your personal data and for such purpose has implemented safety measures that avoid the use of personal data for purposes different to those that were authorized, as well as with respect to its alteration, loss, theft or access by third parties. Within such measures, the use of specialized computer programs, the training of personnel and the adoption of internal policies on data protection are included.

Contact Us
If you have any questions about this Privacy Policy, please contact us at privacy@pueblobonito.com.mx.

 

CONSENT OF THE OWNER
I hereby grant my consent so that my personal data, including, if applicable, my sensitive, property or financial data are treated by GRUPO PUEBLO BONITO pursuant to this Privacy Notice, which I have read and understood.

*If you do not desire that your personal data is transferred for the additional purposes described in this Privacy Notice, please indicate hereunder:    

I do not consent that my personal data is transferred for the additional purposes described in this Privacy Notice.

*In case that you do not desire that your personal data is treated for the additional purposes described in this Privacy Notice, please indicate hereunder:

I do not consent that my personal data is treated for the additional purposes described in this Privacy Notice.

If the client does not express his/her opposition so that his/her personal data is treated for the mentioned additional purposes and/or for the transfer of personal data, it will be understood that the client grants his/her consent in this regard. In the event that the owner decides to revoke his/her consent or limit the use and disclosure of his/her personal data, we request you send an e-mail to privacy@pueblobonito.com.mx or a notification in writing to Blazki, S.A. de C.V. with domicile at Av. Ernesto Coppel Campaña S/N, Zona Nuevo Mazatlán C.P. 82100 Mazatlán, Sinaloa, Mexico, addressed to the Personal Data Department.

The refusal for the treatment or transfer of your personal data for the additional purposes will not be a reason for GRUPO PUEBLO BONITO to deny to any client the services and products that the client requests or hires with us.

________________________________________

Name and Signature of the Owner

Date of the last update: May 25, 2018

Thank You